Creating Custom Lanyards

April 13, 2012

Promotional products are frequently utilized by businesses to generate awareness about their products or services. One of the most popular items for this purpose is the lanyard. Custom lanyards are chosen for a number of reasons. The list below will give you some of the most common reasons.

Lifespan

A lanyard has an extremely long life span. No matter what kind of product you select you want it to last. You do not want it to break, run or be used-up in a matter of days. A quality lanyard can last for years. They are strong, durable and they can be cleaned if they get dirty.

Visibility

The goal of any advertizing campaign is to get the attention of the general public. You want as many people as possible to see the product. Custom lanyards are worn around a person’s neck. This makes it extremely visible.

Choices

The lanyard offers more choices than almost any other promotional item. As a buyer you can make your own choices throughout the manufacturing process. You will be able to choose the material, the style and the process by which the lanyard is dyed. You will also get to select the writing on the cord and the color.

The Material

Each material has advantages and disadvantages. If you are trying to create an up-scale image you might want to consider selecting wither a pure cotton or a satin. If you are trying to create an eco friendly impression then think about selecting a lanyard which has been made using recycled materials. Both cotton and polymers can be used to make lanyards. The other alternative is to select a cord which is made from a renewable resource. Bamboo, cotton and silk are all cloths which come from renewable resources. Bamboo is one the best choices because it is not only grown it requires little in the way of either herbicides or pesticides while it is growing.

The Attachment

The clasp is extremely important. If you want people to wear and use your lanyard you have to design one which they will want to use. If you think that your customers will use the lanyard to carry keys, then you should opt for a key ring. There are a number of different rings to choose from if this is your intention. You could choose the standard ring, which will ensure that your keys do not fall off, of you might want to get the pull a-part ring. This ring is able to split into two separate pieces. This means that if you want to use the keys you can remove them from the ring without taking off the entire cord.

The Writing

If you are getting the lanyard for advertizing reason you will probably want to have the name of your company on the cord. You may also want to have the logo of the business on the ribbon. Another idea is to include the slogan or the motto of the business.

These are only a few of the basic reason why a custom lanyards make an ideal promotional product. There are many more.

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